Mariah Carey isn’t the only major artist preparing to make a move back to her home on Sony Music Entertainment. Amidst one of the biggest reshuffles that the industry has seen in quite some time, it is being reported that LA Reid is also seeking to bring Ciara and Jennifer Lopez into the Epic Label Group fold.
Reid is reportedly preparing his roster of acts for his formal takeover this month and is trying coax Carey and Lopez out of their current contracts with Universal Music Group and welcome them back to Sony. In addition, Ciara has allegedly been added to his lineup of artists which will also include Usher.
Carey is is currently recording what would likely be her final album to be released via UMG later this year. Lopez, on the other hand, only joined the company in 2010 shortly after
being dropped leaving Epic Records. However, with the exception of ‘On the Floor (Ft. Pitbull)’, none of Lopez’s records have succeeded and her ‘Love?’ album has sold less than 210k copies since being released in the US on May 10th.
Ciara’s notoriously feuded with Jive Records, which is now part of the ELG is the US, and even publicly begged to be freed from her contract in February. Since that time, rumours have swirled that she was in talks to join UMG as part of Universal Motown.
This is some very interesting news to say the least. With ELG controlling most of Jive and LaFace’s current roster, it will very interesting to see where Carey, Lopez and Ciara are placed under the umbrella.
Regardless, considering that none of them are currently excelling on the charts, such a move needs to be planned with extreme caution. Still, there is no doubt that Lopez will jump at the chance to join Reid because she will undoubtedly be dropped soon. UMG has no ‘love’ for flops.
Now we just need to hear a formal announcement from Sony and see the official receipts. Sister Patterson wants proof.