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  • Sep
    4
    2011

    Madonna Announces New Album For Early 2012

    Written by TriniTrent | Filed under Madonna

    Lady Gaga better brace herself because the original Queen of Pop is plotting a comeback. Madonna has announced that her new album will be released in spring 2012 and that the project’s first single being serviced to radio by March.

    Madonna broke the news during an interview with Sweden’s Sveriges Television (SVT) and confirmed that she has already commenced work on the record alongside her ‘Ray of Light’ collaborator, William Orbit. The icon’s last studio album, ‘Hard Candy’, has thus far sold 739K copies in the US since 2008 and remains her second lowest-selling LP in that country to date.

    See her make the announcement below:

    Regardless of how exciting this news will be for her fans, Madonna now faces an interesting predicament: she will be reentering an industry that may have left her behind. With Lady Gaga currently dominating her former market and utilising visual antics that inspire similar (if not greater) shock and awe, Madonna will either have to find innovative ways to compete with Gaga and reclaim her fanbase or try yet another new sound. Indeed, what incentive do consumers have to support Madonna’s music when they already have a younger and more relatable version of her to enjoy in the form of Gaga?

    Furthermore, as a woman in her 50s, there will undoubtedly be some pressure for her to conform to the media’s standards of ‘age appropriate’ behaviour. Hence, that will surely dampen Madonna’s undying motive to sell sex, which has been her main claim to fame since her debut.

    Certainly, we have witnessed several of music’s former champions and Madonna’s rivals, including Mariah Carey and Janet Jackson, struggle in recent years to remain relevant amongst the current generation of artists. Thus, it will be interesting to see what approach Madonna takes with her new album.

    If Orbit is able to recapture the creative energy that they had when writing songs such as ‘Frozen’ and ‘The Power of Goodbye’ then Madonna will have a fighting chance. On the other hand, if they fail and she stumbles on the charts then Madonna could always go on tour where she has absolutely no competition. She was the most successful solo touring act of the 2000-2009 decade in the US with revenue surpassing $801,299,671 after all.

    Thoughts?



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    Keys: madonna, new album, new single, release date

    • antneya

      It’s Madonna she is ALWAYS relevant

    • LSZ

      I think Madonna will do just fine with her upcoming LP. ‘Hard Candy’ didn’t do that well in the US, but it sold moderately WW. I would say her strength is the quality of music she possesses on her records and her large solid fan-base. People are still checking for her, hence the mega selling tours and album sales thereof. She came out a very long time ago, but she still couldn’t be more relevant if you ask me. I am 19 and started listening to her just a few years ago through her ‘Confessions on a Dancefloor’ (of which I believe was a huge commercial success), I thought the album was EPIC and I started liking her from there. So my point is that Madonna has the power to appeal to different generations, varying from her original fan-base to current pop followers. Her success will continue to hold stern if she applies her previous formulas and perhaps add a tiny bit something new on the table to get the attention of the masses. I’m looking forward to her new material and I am certain she’ll deliver.

    • African prince

      The problem is that she shouldn’t rely on the younger generation of gays who have always been loyal to her perhaps the old “queens” will back her up but the “children” are a lost cause thus even a legend like herself will suffer at their teeth if she ever tries to come for “Their mother” whom they stupiditly worship and are quick to send death threats and die for her, something she passionately encourages. Luckily for Madonna though she will remain a legend and hold on to her status as we watch Gaga’s star fade away! As long as she doesn’t lower her standards and stoops down to defend her position as a pop Icon like Grace Jones did, she will be fine!

    • Musicismylife

      Who cares. Her music is L A M E!!!!!!!

    • S

      She’ll do great! As long as she stays true to herself, then she has no need to compete with Gaga. Gaga is great and all, but Madonna is Madonna and will always be the first, last, past, present and future. I am 19 years old and I find her relevant. I love her and her music so much…it’s like an obsession.

    • http://twitter.com/incognegrotop Brooklyn Davis

      I forgot that Hard Candy only went gold…. It should have been promoted and marketed better, but given that it was her last album with WB, i understand why they didn’t…. Since this is going to be her debut for her LiveNation contract, I know this will be heavily promoted and marketed well followed by another great tour… She will be ok b/c she is MADONNA!!!! lol….

    • C

      Gaga and Madonna will both be fine, they aren’t releasing albums at the same time, I won’t be surprised if they do a duet

    • Gdboyratedloud

      Yaaassss 2012 will be Madonna Justin timberlake usher and of course my girl Rih will dominate with LoudR lol also we could get new Janet and Katy Perry

    • dannbfly

      Why do u always say do u think madonna,mariah and janet can compete with todays artists? Stop it already everybody knows they came and conquered,anything released by them now is just a bonus to their fans and them doing an album because they feel like it! They don’t have to prove shyt to anyone! Duh!

    • ENTERTAINER

      Madonna will sell well WW, not so much in the US because she is over 50. Janet is almost a lost cause in the us re her music and WW she has no audience. Mariah’s last 2 cds barely went gold and she promotes more than madonna so we’ll see.

    • uh huh

      Step aside Madge!!! Its time for Lourdes to shine…oh wait can she sing? No worries you just okay too but you gave a show, energy, dramatics, dance, & all things in between!!!

    • http://www.twitter.com/ThatBoyLuke ThatBoyLuke

      REALLY tired of people acting like it’s a struggle for ANY female to sell an album in this appocoliptic “Post Gaga” era… lol Gaga isn’t as big as everyone thinks, her album sales have been sliding since album 1 and even Katy Perry’s last 2 albums have sold more than “The Fame Monster” and “Born This Way”.
      People only think Gaga is so big because she’s always whoring herself out and believe me Madonna will have no problem selling an album, “Hard Candy” may not have sold amazingly but it still sold 3.5m WW which is good for an album that wasn’t promoted that much and had only 2 major singles and incase we’ve forgotten “Confessions on a dancefloor” was critically and commercially VERY successful and sold like 12,000,000 copies which is more than “The Fame” did.

      I think as long as Madonna just goes into the studio and comes up with stuff because it’s what she wants to make and not to fit in she’ll do fine, especially with the team she’s surrounding herself with and with this being the first album on her Live Nation contract the promo etc is gonna be through the roof :)

      The ONLY Queen of Pop is comming!

    • http://www.youtube.com/user/FiyahTV princebarbietv

      This will be interesting. I’m sure Gaga will still be promoting Born This Way next year
      ** http://www.youtube.com/watch?v=fr-VUfRRur8&feature=mfu_in_order&list=UL **

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    • Rae

      I Don’t understand why this article included Gaga. Madonna needs to focus on the power and influence of ADELE if she wants to have an impact on the charts with her next album because ADELE is smashing everyone commercially including GAGA. Adele’s 21 album has stayed at the #1 spot like GOD KNOWS HOW LONG!!!!! Born This Way is not even in the (TOP 10) anymore

    • adsa

      Gaga’s “Born This Way” was pretty poor, I would love to see Madonna make a great album & rise above her.

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      Vote -1 Vote +1New Song: Madonna – ‘Give Me All Your Love (Ft. Nicki Minaj & M.I.A.)’ (Snippets) :: The Lava Lizard

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