A screenshot of Rihanna’s ‘You Da One’ video was released earlier this week to help build buzz for the clip and now behind the scenes footage of the shoot has been issued. Directed by Melina, the production appears to be relatively low budget compared to the glitz and glamour of Rihanna’s other works.

Rihanna’s previous video, ‘We Found Love’, received rave reviews from critics for the entailed gritty concept and shocking visuals. In fact, we even heralded the clip as the Best Video of 2011 and it was ranked second to Beyonce’s ‘Run the World (Girls)’ in the Video of the Year category of our annual The Lava Lizard Awards readers’ poll.

Watch the behind the scenes footage of ‘You Da One’ below:

Thoughts?