Ashanti’s comeback is off to a false start as her new album, ‘Braveheart’, has been delayed until June. The record, which is preceded by the lead single ‘The Woman You Love (Ft. Busta Rhymes)’, will not hit stores in two weeks as previously planned.
‘Braveheart’ is now set to debut on June 19th; a whopping two months later that the previously scheduled April 17th release date. However, this isn’t the first change of Ashanti’s comeback plans. Indeed, ‘Braveheart’ was initially earmarked for an April 24th release but was surprisingly pulled forward.
‘The Woman You Love’ has yet to chart on the Billboard Hot 100, despite being released to iTunes since December 15th. The song’s accompanying video premiered on March 13th.
Of course, this is not a surprise. ‘The Woman You Love’ stalled on Urban radio since mid-March and the release of its video did little to boost the public’s interest. Furthermore, there has been almost no buzz for Ashanti’s ‘Braveheart’, although she has been doing her best to promote the record.
Delaying the debut of ‘Braveheart’ will Ashanti more time to develop a better strategy to promote the project as well as lineup a stronger single. Additionally, knowing her writing style, she will certainly need time to clear any samples that she may want to use. Does anybody remember ‘Foolish’?
Watch the video for Ashanti’s ‘Foolish’ below: