Mariah Carey clearly has a hit on her hands with her new singe, “#Beautiful”. In little over 12 hours since the it was issued to digital retailers across the globe, the Miguel-assited song has already made major moves to the top of the charts, including the US iTunes top 200.
“#Beautiful” has thus far peaked at #4 on the US iTunes chart, #32 in the UK, #4 in Brazil and #1 in several countries, such as the Philippines. As you can see, hashtags can be used in song titles as well as with numbers but let’s get back to the main point of this article.
In addition to rave reviews from fans and critics, “#Beautiful” has also enjoyed healthy airplay across all major formats, partly because KIIS FM’s hourly power rotation push. The record has already garnered 1,850 spins at radio, 963 of which were received from Top 40/Mainstream alone. Not bad for a song that hasn’t been performed live and will lack an accompanying video until May 8th.
Update: “#Beautiful” has garnered 32.528 million in audience impressions and 2819 spins at radio after its just 24 hours. Watch Carey talk to Grammy.com about how she crafted the tune with Miguel below:
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